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What Can Pharma Learn from Other Industries?

Author: Bill Huber

When asked by the editors of American Pharmaceutical Outsourcing to author an article on the subject of "What the Pharmaceutical Industry can learn about outsourcing from other industries," I struggled with the question. The terms "outsourcing" and variants such as "strategic sourcing" and "strategic outsourcing" have been prominent in the business lexicon for the past ten years. Like many business terms, they have been euphemized, jargonized, vilified, glorified and subjected to both understatement and exaggeration. In the process, they have lost whatever broad consensus ever existed on their precise meaning. The simple experiment of asking several different practitioners to define these terms will demonstrate the point.

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