Ask The Expert / MOOC call 1: The Rise of The Contract Designer: Contract Simplification and Design Explained
30th May 2019 Virtual Event Ask The Expert (ATE) Webinars
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Simplification, Design and the IACCM Contract Design Pattern Library; contracts don’t have to be ugly!

Contracts should be usable and useful to the people in charge of implementing them. They can offer a competitive advantage in terms of transparency and trustworthiness. Clear easy to read contracts allow a deal to close faster. . Perhaps you have seen the research showing how visualization can improve understanding across the language barriers of the global market.

Join visualization pioneers Stefania Passera and Helena Haapio for this interactive session as they discuss the latest practices and trends in commercial contract simplification and design and share their expertise.

Thursday, May 30th

  • 8 am Seattle
  • 11 am New York / Caracas / Santo Domingo
  • 4 pm London / Lagos / Lisbon
  • 5 pm Paris / Cape Town
  • 6 pm Helsinki / Amman / Moscow / Doha
  • 7 pm Dubai
  • 8:30 pm Mumbai
  • 11 pm Perth / Singapore / Beijing

Our Experts: Helena Haapio and Stefania Passera

Dr. Helena Haapio, Associate Professor, University of Vaasa; Lexpert Ltd
Helena Haapio is a contract strategist and a Proactive Law pioneer. She is Associate Professor of Business Law, University of Vaasa, Finland, and director of Lexpert Ltd. Her research and practice focus on enhancing the functionality, usability, and user experience of contracts.

As the co-leader of the Nordic School of Proactive Law and of the ProActive ThinkTank she works with colleagues and designers to transform contracts from legal instruments to valuable business tools. This includes rewriting and redesigning complex texts using simplification and visualization. She has designed and conducted training on Contract Design, Legal Design, Proactive Contracting, Contractual Risk Management, and related topics around the world. Her mission is to fundamentally change the way contracts and the law are designed, communicated, perceived, and taught. Helena is a Fellow and network leader of the IACCM.

For details, see https://www.univaasa.fi/en/profile/?view=1041511 and http://www.lexpert.com/our_team/.


Dr. Stefania Passera, Contract Design and Visualisation Consultant, Passera Design
Stefania Passera is a contract design and visualization expert based in Helsinki, Finland. Her mission is to help her clients transform their contracts and policies into user-friendly, effective tools that work for business. With 10 years of experience in the field, her work ranges over information design, service design, user research, brand design, and user experience.

After being awarded IACCM Fellow status for her innovative work on contract design and simplification, Stefania has recently joined forces with IACCM as a Contract Design Consultant and coordinates the IACCM Contract Design Pattern Library project.

Stefania is an all-rounder, holding one foot in business and one in academia: in addition to running her one-woman design consultancy, Passera Design, Stefania holds a Visiting Researcher position at the Helsinki University Legal Tech Lab. She earned her doctoral degree from Aalto University,  writing her dissertation on how visualizations can enhance the comprehension and user experience of contracts. Her research has been published in international journals, books, and conference proceedings. 

Stefania is considered a legal design and contract visualization pioneer: she is the initiator of Legal Design Jam, a co-founder of the Legal Design Alliance and a co-author of its Legal Design Manifesto, and a frequent keynoter on the topic.

More details: www.stefaniapassera.com