Not everyone could join us at the recent IACCM Americas conference - but modern technology means we can still share key messages. One of those comes from Lisa Bodell, author of 'Kill The Company'.Lisa was the star of the show with her powerful message on the theme of change, which she put into context for the IACCM community. Make sure you take a few minutes to listen to this important and inspiring message, which has relevance to every member of the Association.We're proud to announce that Kill the Company: End the Status Quo, Start an Innovation Revolution has been named by global consulting leader Booz&Co as one of the Best Business Books of 2012.
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