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Assessing IP from an economic perspective

Published: 02 Apr 2014 Average Rating: unrated Print
 

Author: David E. Mixon, David Vance Lucas

Technology is what often differentiates companies, and the ability to copy or imitate is faster and less costly than innovation and development. As a result, one must understand the various forms of intellectual property protection to assess the perceived value, longevity, and cost effectiveness of their IP protections.