Research in new product development (NPD) has shown that a number of
factors are important to the creation of successful new products. Two of these more firm-centric factors include design for quality and design for manufacturability.
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\r\nExpanding our scope of vision beyond the individual firm, the concept of design for supply chain also becomes important.
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\r\nROBERT B HANDFIELD, North Carolina State University and TIM MINAHAN, Ariba Corporation
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