An Integral part of the marketing mix
Virtual events are fast becoming an integral component of the corporate marketing mix. With Vibe Summit marketers can extend their brands, energize their communities, and generate a steady stream of qualified leads.
Low cost & high return
Event marketing professionals recognize the relatively low cost and high rate of return of virtual events. The ability to generate leads directly from your office without having to incur the cost of travel and lodging is appealing for many companies, it also allows for a wider range of diversity among exhibitors and attendees.
Top 5 advantages of going virtual
- Savings on cost and travel: exhibitors can save a lot of money on travel, lodging, promotional items, and other costly expenses typically associated with conference. It also supports a reduction in your carbon footprint and important aspect of corporate strategy today.
- Increased attendance: virtual conferences are easier for attendees to join because no travel involved, this means you can reach more markets around the world in one place than ever before
- Increased exposure: the event “lives on”! A physical conference lasts for 2-3 days, then it’s done. IACCM’s Vibe Summit will live on 60 days post event so that attendees can access booths, presentations, documents, videos, etc. anytime.
- Virtual summits are interactive: just because you’re not there in person doesn’t mean you don’t get to interact with other attendees. Vibe Summit allows attendees to visit booths, chat with booth reps, attend workshops and keynote speeches, and even chat, network or talk live to other attendees. Attendees can swap electronic business cards with a keystroke and save that data instantly in your database.
- Reporting and analytics: The major advantage of virtual conferences is that the platforms provide real time analytics that you just don’t get in the physical conferences.
Who should sponsor?
- Technology / Software / CLM
- Legal Service Providers
- Law Firms
- Education / Training / Recruitment
- Information services groups